Advancements in processing power and the truly global reach of mobile devices have placed AR technologies in the hands of the average consumer all around the world.

With this surge in access, we recognise that apps and creative content will drive the next wave of innovation and adoption. The App Centre showcases the latest software solutions for delivering cutting-edge Augmented Reality. It will function as a hub for businesses, adopters developers, creatives, innovators and the press to experience the world’s leading AR apps.